Google and other search engines have many ways to detect spam and websites of low quality. One easy method for search engine optimization is to give an extra ranking boost to websites with unique IPs, ie only one site is hosted on a specific IP. Reasons behind it are that this is a sign of quality and trust. You are simply serious about your hosting needs with this kind of set-up
A few years ago, webmasters used to launch multiple websites (10-100+) all hosted on the same server, with the same IP address and C-class for every single website. This was very easy for search engines to detect, and they could easily see it’s the same owner behind and usually draw the algorithmic conclusion that it was set-up to manipulate rather than giving value to visitors.
If you have many websites in the same category, such as ‘travel’, it’s important to spread out the c-classes and IP’s being used. If not, search engines can detect that not many unique websites are giving links to you.
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